Anyone™ Weblog

Anyone™ Launches BRAMMO Empulse Electric Motorcycles

Alex Bertoni — Thu, 10 May 2012 19:22:17 +0000

Anyone was engaged to help BRAMMO launch the all new Empulse and Empluse R to the world. It all started when the Anyone team flew to Ashland Oregon where the BRAMMO headquarters is located.

We started the discussions and collaborations with BRAMMO on how - when and where to launch the Empulse. Its started with 3 bikes, then 1, and ended up with 2 - The Empulse and The Empulse R. It was that moment that Anyone was hired as BRAMMO's agency. We started immediately on a multitude of projects including video production, branding, the Empulse R commercials and all marketing and branding to launch the Empulse bikes.

On May 8th, 2012 the Empulse and the Empulse R were revealed to the public at an exclusive launch event at Boulevard 3 club in Hollywood. It was a real privilege to be a part of throwing this one-of-kind event that marked history in the electric motor sport world and the growth of the electric motorcycle.

Coachella 2012’s Very Special Surprise

Alex Bertoni — Tue, 17 Apr 2012 19:11:00 +0000

With its stellar lineup and spectacular performances, Coachella 2012’s Weekend One turned out to be another memorable fun-filled weekend. There was one specific event, however, that many who attended this weekend will never forget; the incredibly surprising appearance of legendary rapper Tupac Shakur as a hologram who performed alongside Snoop Dogg and Dr. Dre for two songs. The hologram was initially Dr. Dre’s idea who collaborated with James Cameron’s visual production house Digital Domain, AV Concepts, and the U.K.-based Musion Systems to make a virtual Tupac possible. Dr. Dre and the team started discussing the project about a year ago, but the production was made in four months before Coachella 2012. Tupac’s appearance and performance was constructed based on various photos, videos, and footage of the rapper, but the rest is digital magic. Coachella 2012’s Weekend Two starts again tomorrow, and the crowds are wondering if Tupac will reappear once again, or if his appearance was a one-time event. Either way, Tupac’s performance was a hit in Coachella’s history and something unforgettable in our pop culture. Although we weren’t at Coachella, the Anyone team is always hard at work producing projects for our clients that are sometimes seemingly impossible. Its productions like Tupac’s hologram that are not only inspiring, but prove that creativity really has no bounds. Check out the vid and experience the digital magic. http://www.youtube.com/watch?v=Dib1zFB4fYU

ANYONE™ works with WOD - World Of Dance bring brand alive!

Michael Fiore — Sun, 08 Apr 2012 08:56:48 +0000

Been great working with World Of Dance. We have created their Identity system and many marketing and branding materials including posters, signage, flyers and most recently we launched their first Mobile App. This is a very cool brand and really doing a lot to launch the dance community to the world. . . of dance that is!

ANYONE signs Music Artist - Ashmin Skyy

Michael Fiore — Sun, 01 Apr 2012 00:44:19 +0000

Anyone™ has once again found its way into the music space. We will be launching POP Rock act All Day Everyday this summer releasing their first EP, Music Video and Merchandise in Hollywood in June. We are excited to add another artist to our agency - Ashmin Skyy is a 16 year old incredible singer songwriter!! The Anyone™ team is very proud to have her as part of our team and has started the development with Ashmin as we speak. Keep an eye out for Ashmin - we will be hearing from her later this year!! https://vimeo.com/39358087

BRAMMO WELCOMES ANYONE

Michael Fiore — Tue, 20 Mar 2012 22:59:24 +0000

We are excited to be working with BRAMMO - in Ashland at the BRAMMO headquarters discussing the upcoming launch event of the new Empluse which Anyone is launching with BRAMMO in May! Amazing electric motorcycles and amazing people!!

Congratulations Alex!

Alex Bertoni — Thu, 01 Mar 2012 18:43:46 +0000

Yesterday, one of our interns, Alex Bertoni, completed his six month internship and was also brought on as a full time employee upon completion. Welcome to the family Alex - and congratulations!

ANYONE™ Field Trip

Alex Bertoni — Tue, 24 Jan 2012 01:09:58 +0000

At the beginning of the week the ANYONE™ team was lucky enough to be invited to a local print shop for an informational tour through their facilities. Longtime friend Jennifer Quintana, Sales extraordinaire, was kind enough to schedule us for the visit to teach our intern team some of the key points of a print production house.

We arrived at Southern California Graphics (link) and was greeted by Jennifer. After a quick debriefing we were then introduced to Tim Toomey - President - who took us to the proofing area of the facility. Tim gave us a rundown of the different types of printers for proofing and what each one was specifically used for.

After the proofing area Tim took us to the digital printing space where we got to check out the machine while being taught the different types of colorization and print styles. We were also shown samples all the different types of printing techniques - it was so great!

From the digital printing area we then moved to the mother of all printers - the space had two gigantic machines that can print up to 14,000 pages an hour - it was amazing to see. We were introduced to Mike Riggen - Vice President of Operations who oversees the production, use and maintenance of the two large printers. He took us around and explained how ink was transfered from the plates and onto the paper through a process of cylinders and rubber mats.

As we moved from being fascinated with the largest printers most of us had ever seen in person - we were taken to the binding and cutting area and got a short tour of the machines. From there we had finished our tour and were given Southern California Graphics gift bags! We couldn't have been more happy with the experience we had with Southern California Graphics and want to say THANK YOU again for such a great time!

Big thanks to Tim, Mike and Jen - you were all awesome!

New iMac In House!

Alex Bertoni — Wed, 04 Jan 2012 19:02:38 +0000

Senior Art Director Nick 'Machine' Foster posing with his new iMac he received this morning. Lookin' good Machine!

Stuff We All Get

Alex Bertoni — Tue, 20 Dec 2011 03:19:55 +0000

One of our intern's Alex Bertoni was lucky enough to get some new speakers and head unit for his car - the Danger Ranger. Thank you to our client Pioneer Electronics!

Long distance FaceTime meeting

Stephen Chavez — Sat, 19 Nov 2011 00:00:07 +0000

Today we had the pleasure of presenting some initial concepts to our friends for a new venture involving Healthcare. The response was great and the team loved that we did it all over iPad FaceTime!! Check out the images to see some pictures of the process.